Sign of the Times

LaCie sells, amongst other things, hard disks.  As a sign of the times, and obvious differentiation from the competition, the company offers anyone buying a hard disk from them, unlimited, encrypted online back-up for one year. That is a fanstastic piece of redundancy built in, for no cost at all.  It seems extraordinary that the cost of online storage has dropped to a point where this is economically viable.  So now you can spend around £100 and get a terabyte of hard drive (which is something of a bargain in itself) and get the same again on line.  What does that work out a gigabyte? 5p?