I am now at Wharton for the week. I am staying in the campus Hilton called Inn at Penn. It is a comfortable hotel, but one thing struck me: that Hilton has set up an online shop called Hilton to Home where you can buy practically everything in this room. If you fancy the alarm clock radio that you can plug an iPod into, well that will be $60. The dressing gown is $95, the pillow case $35. Even the coffee maker is for sale ($50 in case you are interested). From the waste basket to the soap dish (a snip at $16), it is all for sale. And if you subscribe to the (very good) hotel broadband, guess which page pops up first!